Volkswagen
Direct Mail & OOH Signage
Creative Direction & Design — Shared Marketing Services
Direct mail has long been the preferred promotional vehicle for Volkswagen. Creative and compelling direct mail campaigns steer potential buyers toward taking a test drive at their nearest dealership. This was especially true during 2009-2012. From direct mailers to outdoor signage, we established a cohesive consumer experience that reached new and lifelong Volkswagen owners.